Jackson Drew
Brand Manager
Jackson comes to us as an eager senior marketing student from Kwantlen Polytechnic University. With his experience in customer service and retail, he is a great fit for the promotional product industry.
Our People
OUR PEOPLE
Expertise
Jackson’s experience as a high-performance athlete gives him practical knowledge of sportswear and tech apparel. He has worked directly with designers to launch new product lines and creative merchandise
Favourite Project
For Jackson’s capstone course, he was tasked with creating and executing a fully integrated marketing plan for an online business. He spent countless hours researching and speaking with industry experts to find the right market for his products. The result was a near-perfect grade.
In His Own Words
I’m so thankful to start my career in a position where I can truly help people develop their business. I love the creativity driving the industry and am excited to grow with Key Innovations.
Laurie Dutton-Jones
Sr. Brand Manager
Bringing many years of experience from the print industry, Laurie has become a valued resource for her clients. Taking what she knows from print, she combines that with her newly found love of custom branded merchandise and you have a promotional product powerhouse who is going to deliver results for your branding. When you work with Laurie, your brand is in very capable hands.
Expertise
Laurie has a long history of working with union-based organizations, lumber, material supply, construction, and industrial companies. These organizations seek Laurie’s expertise on making logo’d workwear uniforms, custom printed high-vis clothing for workers, custom planners, custom workplace safety awards, and more. It might be an embroidered toque with your logo on it or custom promo hats for your company. No matter the project, she can help build your brand.
Favourite Project
City departments like Parks and Recreation and Fire Services are Laurie’s favourite because they usually require lots of detail and are strategic in the delivery of the branded product. Special events and ideas for tradeshow giveaways also involve fun promotional products and creative custom product designs.
In Her Own Words
This is the best business because I get to develop relationships with all kinds of companies and help them find the best promo item to use at their event, or to give as corporate gifts. Where else do you get to design fun promo items and see them put to work in marketing campaigns?
Jenn Kydd
Creative Brand Manager
With an eye for detail and the hand of an artist, she creates the creative content that makes your brand look AMAZING. For many years at Key Innovations she has remained a steady source of high commitment to customer satisfaction. Jenn has the ideas you want to transform your custom SWAG gifts into works of art that people will hold onto.
Expertise
Jenn has experience creating custom promotional items for Indigenous groups and entities. Her work includes designing custom printed t-shirts for Indigenous community events, custom printed cotton tote bags to promote the band, and custom Indigenous health promotion programs for community outreach.
Favourite Project
Getting to design the creative artwork that goes on several different promotional items that need to have a consistent and eye-catching look. People need to get that WOW feeling when they see their branded product. It can be projects to come up with the best promotional product ideas for corporate gifting, the best giveaways for tradeshows, or the best custom corporate SWAG.
In Her Own Words
I come from an arts and graphic design background so I can see the best way to design the artwork for that custom branded item. I’ve grown to enjoy serving customers and helping source custom promotional items in the Vancouver/Surrey area and across Canada.
Michelle Lapp
Sales and Marketing Manager
Michelle’s positive energy and strong work ethic are a force to be reckoned with. Her high attention to detail, creative mind and business acumen make her a great addition to Key Innovations. We look forward to her sales and marketing perspective.
Expertise
With nearly a dozen years of experience in the promotional product industry and a collection of high achiever sales awards, there is no doubt that Michelle has the ability to take any client’s project to the next level. Michelle’s wealth of knowledge will be an asset to our sales team in her leadership role.
Favourite Project
Michelle secured an online program for a national engine company. She merchandised the program annually and was integral in keeping the large Canadian company happy for over 8 years. This business relationship provided her with a great sense of accomplishment.
In Her Own Words
After a short hiatus, I am thrilled to be back in the industry and working with a local company that has such great people. I very much look forward to re-establishing business relationships and growing with the Key Innovations team.
Dylan Muss
Customer Service/Inside Sales
Dylan can handle projects for any organization. He has worked on marketing ideas for associations, promo items for marketing boards, or custom promo gifts for customers. Really, everything a company would need to giveaway the best branded gift.
Expertise
Dylan has worked with the educational market for University custom branded merchandise and College promotional items. He knows how to give students cool promotional merch and make prospective students love that school’s brand. It comes down to finding the best promotional items for students at university.
Favourite Project
Creating custom volunteer appreciation gifts and volunteer recognition awards. You just need something small to show appreciation and thank a volunteer with a custom gift. It could be a creatively designed custom lapel pins for a volunteer to make them feel special or give them a custom volunteer vest so they stand out.
In His Own Words
I have experience from a couple different industries, but the promo product industry offers lots of fun, creativity and challenges. What I enjoy most is designing a custom branded uniform or custom clothing and then seeing how much everyone loves to wear them. I’m based in New Westminster and can help organizations when they need custom branded products in the Metro Vancouver area
Bryson Sask
President
You could say that Bryson was born into this business. He is part of the family and at a young age was often brought in to put together pieces to promotional product projects. Since 2001 he has been consulting with organizations giving ideas and strategies. He is a National Board Director for the Promotional Products Association of Canada and knows this business inside and out.
Expertise
Bryson has been sought for creating the best promotional items for hospitals and health authorities that aid in health prevention and health promotion. Specific items include custom printed lanyards with 3 safety breakaways to ensure a safe workplace, custom embroidered nurses vests, and custom onesies for maternity programs.
Favourite Project
When you know the branded product you’re creating is helping someone or making them feel important. It could be the staff member who is given a custom employee recognition gift or service award for their years of service. It could be the person that receives a custom health and wellness promotional item to encourage them to eat well and stay active.
In His Own Words
Every day I get to solve challenges for customers by suggesting the best promo gift ideas for branding their organization. I get to show people something cool, have fun, and design artwork to make their items look amazing. I want our customers to be proud of giving out that custom branded product.